Team:
Acne Sweden / Acne Germany / Polestar in-house
Brand launch in germany,
All channel media for Polestar 2 and Polestar 1
Fully electric, good looking and pretty amazing down to the last detail this car comes as a breath of fresh air. The challenge was to launch Polestar 2 in Germany - and transfer Polestars’ pure progressive approach from engineering and design to communications.