CONTACT
ABOUT
+49 157 58165270
Hello and welcome to my new website.
You might be here because you need someone who can solve problems with ideas or decently crafted words. In that case, it can't hurt to look around here a bit and see if my kind of work and vibe is right for you.
I am an independent Creative Director and writer. Creative Director as in coming up with ideation, concepts, words, execution, cultural supervision and everything that contributes to creating fame for brands. (Preferably for those who deserve that fame.) Independent as in working on projects no matter the industry, media, scale, time zone, mission length, how far advanced or how deeply involved. And as in offering an independent point of view on the task and the world around it.
In 20+ years I learned from some of the industry’s finest collaborating with companies like Apple, R/GA, DDB, Acne, BBH, Virtue Worldwide, heimat, Jung von Matt or Google. Perhaps also learned a thing or two from the industries least-talented. And from raising two kids.
I aim for work that is human, truthful, brave and simple. Also for having a good time while doing it. Based in Berlin Kreuzberg, I enjoy the advantages of living in Germany without the disadvantages.
MERCEDES-BENZ
EQS Vision
Social media and activation campaign, PR- and editorial content
Collaboration: Looping, PRISM
We joined GOAT race driver and activist Sir Lewis Hamilton on his first encounter with the new and full electric EQS Vision. He also shared some thoughts on how he keeps pushing his team towards more sustainability and equality.